MONSTER NEWS

In the beginning, there was brand. War paint on the face of the tribe’s warriors, an ancestral tale that gives the clan their shared identity and a maker’s mark on the side of a sturdy wooden wheel – all are examples of our deep instinct to give transcendent meaning to nearly everything in our life. It’s DNA deep. In today’s world, everything is branded -...

Our culture’s love affair with video began decades ago and has progressed from infatuation to romance to all out obsession.  Already on a sharp upward growth trajectory, our consumption of video content has exploded since the coronavirus pandemic sent us online to work, go to school, and be entertained in even larger numbers than before.  If you have not...

3Headed Monster is more than a fun name. Yes, 3Headed Monster describes our unique model that combines story, design and technology in our mutant DNA. Maybe you’d expect that from any modern full service creative agency. But it’s also a cultural statement. The name expresses a cultural vision that values diversity and celebrates our differences. We call...

Tropical Smoothie Cafe has named 3Headed Monster (3HM) as the fast casual franchise chain’s first-ever creative agency following a competitive pitch. The Atlanta-based company previously worked with various agencies on a project basis. The scope includes TV, radio, digital, social, outdoor and in-store advertising with the chain’s first brand-based...

Dallas-based 3Headed Monster will serve as Wingstop's AOR leading local creative and strategy with the primary task to oversee franchisee investment to the new national strategy and to strengthen the effectiveness of local marketing. https://www.mediapost.com/publications/article/328923/leo-burnett-3headed-monster-land-wingstop-assignm.html

Travelocity is taking a page from online dating websites with a contest that invites consumers to convince the Travelocity “Roaming Gnome” to pick them to be his travelmate. The campaign, “Be My Gnomie?” was developed and created by advertising agency 3Headed Monster, Dallas, and is its first work for the travel search brand. It runs through late...

3Headed Monster was honored to attend Ad Age's Small Agency Awards in Nashville, TN, and receive the silver for Small Agency of The Year SW Region. "The agency's startup mentality helped Rascal, a men's grooming brand, launch a company within 100 days via packaging, copy and a digital strategy. Rascal products included phrases like 'Antidote for your...