by Scott Lindsey | Mar 12, 2026 | Campaigns
Wreaking Havocwith a CPG Icon Wreaking Havoc with a CPG Icon Q-tips® is a 100-year-old icon that everyone knows but no one thinks about. Our challenge was to help this quiet brand make some noise and do it with a small budget. So, we went big. Literally. 3Headed...
by Scott Lindsey | Aug 27, 2025 | Campaigns
Positioning An Emerging Brand Tropical Smoothie Cafe was quietly growing but had low awareness and didn’t stand for much with consumers. 3Headed Monster was tasked with positioning TSC’s healthier-for-you offering with a campaign that would break through the clutter...
by Scott Lindsey | Aug 13, 2025 | Campaigns
Building theNext Big NameIn QSRs In a competitive QSR landscape filled with burger options, Freddy’s needed to carve out a brand identity as distinct as their chef-inspired steakburgers and rich frozen custard. Fast food, almost by definition, comes with low...
by Scott Lindsey | Jul 1, 2023 | Campaigns
Challenging the Titans of Mobile Samsung and Apple have a monopolistic grip on the mobile market. They overcharge and they take themselves a little too seriously – making the category ripe for disruption. Our strategy was to position OnePlus as a rebellious uprising...
by Crystal Anderson | Sep 2, 2022 | Campaigns
Helping a Brand Find Its Second Life Everybody loves a comeback story, and this is a good one. Cicis had lost its way for a few years and COVID-19 was especially hard on the buffet concept. But they came out of those dark days with a renewed sense of purpose. What was...
by Crystal Anderson | Sep 1, 2022 | Campaigns
Car Sharing is Now a Thing Uber upended the taxi industry. Airbnb turned people’s homes into hotel rooms. And now, Avail is on a mission to bridge the transportation gap in cities by doing the same thing to the car rental industry. Born as a startup within the world...
